You might use loads of mobile applications created by your favorite brands or businesses. It’s common for companies these days to enhance engagement with consumers and increase brand awareness by making an app for their business.
Consumers today use their smartphones to find the products/services they need. Therefore, businesses that don’t have a functional application might be losing customers and leads.
All industries are constantly evolving and the internet marketing industry is no different. The trending technologies of today can become obsolete tomorrow.
Businesses need a fully functional and engaging mobile app. This allows buyers to come back to a certain brand/business thereby, increasing its bottom line.
Expert developers often earn money in four figures from only one client. Smartphone applications are essentially changing how brands engage with consumers.
Most people use apps to book movie tickets, buy online, get groceries and food delivered, and secure doctors’ appointments. It all needs just some clicks here and there on their mobile phones.
This blog is for you if you want to build an app for your business or for any other purpose. Here is a step-by-step beginner’s guide to creating an application.
Come Up with an App Idea
Firstly, you don’t have to come up with an entirely novel idea. New apps are mostly variations of existing applications that have problems, so new apps are developed to solve these issues.
Think about a problem that you face and want an app solution for that issue. You can be the developer of that app. No matter what your concept is, make sure that your app product can make users’ lives easier.
You can also merge ideas from two or more popular apps and make a single app by mixing them. Or improve an existing app by tweaking its functionalities. For example, you can improve an existing dating app by making it say, more secure or easier to use.
Carry Out Market Research for Competition
Most likely, your app will have competition already waiting in the app stores. Don’t feel bad if you see tons of applications dealing with similar issues your app is dealing with. This shows that your idea is possible and many users need it.
Some apps may be claiming that they can handle an issue but that doesn’t mean they are actually doing it as users want. Your competitor apps may become old or their owner may not have updated them for a long time.
Your market research should include going through reviews and ratings of competitor apps. Focus on the app name, price/monetization plan, features, app author, date of the last update, and the number of downloads.
Determine the Feature Set of your App
Only add those features in your app needed to fulfill your product’s main functionality. We know that you may like to pile up loads of unnecessary features on your app. But remember they can weaken your app’s ability to perform its primary purpose.
On top of that, extra features will make the android app development or iOS development Dubai costly and more time-consuming.
You can add helpful features from this list of popular features:
- Community wall
- Push notifications
- GPS capabilities
- Video, picture, and audio hubs
- Surveys and questionnaires
- Booking abilities
- Menu ordering system
- Calendar integrations
- Consumer loyalty
- Ecommerce carts
- User directory
The key is simplicity when it comes to the initial stages of app development. If your application’s core purpose doesn’t need calendar integration, there is no need to thrust this unnecessary feature into the app.
Make a Wireframe
A wireframe is a rough outline of your app. It can be made on paper, a handkerchief, a blackboard, or digital wireframing software. It doesn’t need graphic design or other formalities. You just have to determine the app’s features and outline the schemes.
Plan your App’s Marketing Strategy
App stores like Google Play Store and iOS Appstore house millions of applications. Why would a user download your app product? The answer — you should present your application to the right consumers.
Nowadays, many app builders start marketing even before the app is released. Creating a pre-release email list is something nearly all app authors do along with using paid ads to market their app.
Specify the Technicalities of your App
Here you will make use of the wireframes you created before starting app development. These wireframes will help you with technical specifications.
These belong to the back end of your application that you need to work on. Your technical specifications can possibly identify alternative methods to attain your goals. By determining these specifications beforehand, you will save a lot of time and thousands of dollars.
Don’t think that you won’t be able to find alternative solutions. Gather the information and then weigh different methods.
Pick a Development Method
There are many app development methods including hybrid app development, native app development, rapid app development, and development using a cookie-cutter app maker.
Only you can tell what method is best for your unique conditions. The factors you should consider are your level of technical knowledge, budget, app category, and time to market.
Make your App Go Live
It’s time to deploy your application. Focus on visibility and uptime at this stage. Your mobile application should be completely functional. Users won’t like it if your app crashes or some other issue happens.
App developers have to submit their apps to different app stores. Google Play Store and Apple Appstore have distinct submission guidelines that developers should follow.
Conclusion
Mobile app development is a lucrative business because apps increase their revenues like crazy. These applications enable companies to stay connected with their audiences which results in more customer retention and engagement.
Usually, building an app requires technical skills and marketing proficiency. This makes app development mind-boggling and a long process for newbies. According to your unique situation, you can decide whether you want to take help from professional app development services, or create the app on your own.